The Simpsons moved to prime-time from The Tracey Ullman Show and became a hit for Fox beginning in December 1989. By 1991, the family, and especially Bart Simpson, were famous enough to be used in the “Shantallow anti toxic waste campaign” against a DuPont “Toxic incinerator planned for Derry”: “Ban the burn – it’s a pain in the ash.” Derry. For a history of the campaign, see “A Burning Issue?” p. 7 ff. Racecourse Road.
Copyright © 1991 Peter Moloney